Top 5 Fashion Games in New Zealand: Q4 2023 Performance

The top five fashion games in New Zealand for Q4 2023 showcased varied performance trends in terms of weekly revenue, downloads, and active users. Here’s a closer look at the data from Sensor Tower:

Project Makeover saw a steady weekly revenue trend, peaking at around $13.5K in late September and maintaining around $12.4K towards the end of December. Weekly downloads fluctuated, peaking at 2.6K in late October, while weekly active users remained relatively stable, hovering around 13K to 14.5K throughout the quarter.

Covet Fashion: Dress Up Game experienced a notable spike in weekly revenue, reaching approximately $3.5K in early November. Weekly downloads were modest, ranging from 44 to 166, with a slight increase towards the end of December. Active users showed a gradual decline from 1.2K to around 900 by the end of the quarter.

SuitU: Fashion Avatar Dress UP demonstrated considerable fluctuations in weekly revenue, peaking at about $1.8K in mid-October. Weekly downloads were variable, with a high of 397 in early October, and active users consistently increased, reaching over 2.2K by the end of December.

RuPaul's Drag Race Superstar showed a gradual increase in weekly revenue, peaking at $1.3K in mid-December. Downloads were minimal, with a significant peak of 100 in early December. Active users saw a slight decline from around 400 to 350 by the end of December.

Love Nikki-Dress UP Queen experienced a significant revenue spike, reaching $1.8K in late November. Weekly downloads were relatively low, peaking at 76 in late November. Active users remained stable, fluctuating around 700 throughout the quarter.

For more detailed insights and comprehensive data, visit Sensor Tower.